A Digital Twin Of A Shopping Mall

TeamCAD engineers worked on the creation and development of the First Digital Twin in Serbia.

Shopping mall „SAD NOVI BAZAAR“ is situated in the center of the Novi Sad city, at the beginning of the pedestrian area and is considered as one of the top shopping spots.

The building is spread on 4 levels and 9.000 square meters of commercial real estate.

Mat-real Estate
Ksenija Bulatović
project type:
Digital Twins, VR

"Sad Novi Bazaar" Shopping Mall

Opened to customers in 1984 while being considered one of the architectural jewels in former Yugoslavia.

Company for architectural design and engineering “ME.COM” from Belgrade did a reconstruction project in 2005. Responsible engineer on the project was Ms. Ksenija Bulatović, M.Arch. The reconstructed object was reopened in 2006. 

Today, “SAD NOVI BAZAAR” Shopping Mall is managed by Mat-real Estate, part of Matijevic company from Novi Sad.

Project Challenges

Some of the standard challenges when managing this type of objects were:

  • Providing energy efficiency of the object and lower AC costs
  • Having exact information about the quantity and locations of the equipment )(AC systems elements, fire protection systems, electrical installations…)
  • Information about the warranties, service intervals, life expectancy for the above-mentioned equipment.
  • Real-time information about the real estate renting possibilities and vacancies for potential commercial clients.
  • In case that the clients adapt rented space, they need to promptly access information about the movable and immovable walls.
  • In case of any changes in the building or inside the building, accordingly entering new data in the 3D model and technical documentation. 

The additional challenge was the fact that the original building was designed by an architect Milan Mihelič in the now distant 1972, so there was no existing digital documentation present.

Solution For The Problem

As TeamCAD and Matijević companies are successfully cooperating for years, and event Novi Sad branch office of TeamCAD is situated in the business part of the “SAD NOVI BAZAAR” Shopping mall, we have decided to continue our partnership on this project as well.

We have created the first phase of the building`s Digital Twin model and used several other newest technologies, which enable the user to view and move throughout the Digital Twin object, using just an internet browser. There is no need whatsoever to install any type of 3D software.

If you would like to take a walk through the Digital Twin model of the “SAD NOVI BAZAAR” Shopping mall please click here.

VR Presentation Of The First Digital Twin In Serbia

Design in Details

Currently TeamCAD BIM and AEC professionals are developing a digital twin of the object, that will include all the needed building information, which includes electrical, plumbing and HVAC installations.

Additionally, TeamCAD is in the process of developing a specific online tool, based on Autodesk Forge platform. This tool will allow users to be able to collect all information on web-based platform, without need to install any type of additional software.

The App

You can visit the app now at: Digitalni-Blizanci.TeamCAD.rs

You will be able to see the 3D model of the building, to rotate the model, or virtually walk-through the building.

Please keep in mind that application is still in development, and that our development team does not always use up to date version of building model, so there are some errors to be found along the way.